Product Strategy • UX/UI Design • Design Systems • Accessibility

ayo@ayogreendesign.com

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INTRODUCE

Ayo Green

Senior Product Designer

UX/UI • Product Design • Design Systems • Accessibility

I help organizations solve complex business challenges through user research, product strategy, UX/UI design, and scalable design systems.

Explore My Work

Brand & Digital Experience Projects

KFC - Graphic Design

Designed digital menu boards, promotional in-store screens, and point-of-sale marketing materials for KFC restaurants. Created visually engaging campaigns that strengthened brand consistency, improved product visibility, and enhanced the customer experience across retail locations.

Brand Identity • Product Design

Developed a complete brand identity for Glo Coco, from brand strategy and visual identity to packaging, product design, and digital marketing assets. Created a cohesive brand system that communicates freshness, sustainability, and premium Caribbean quality across physical and digital touchpoints.

E-Commerce Website • UX/UI Design

Redesigned the digital shopping experience for Orietta Polo, a luxury fashion brand, to improve navigation, product discovery, and the online purchasing journey. Created a refined interface that reflects the brand's premium positioning while supporting higher customer engagement.

Hospitality Marketing • Brand Design

Created a collection of social media assets that capture the hotel's luxury Caribbean experience while strengthening its digital brand presence. Focused on visual storytelling, audience engagement, and consistent brand communication across digital channels.

Designed consumer packaging that combines strong visual branding with clear product communication. Focused on creating shelf impact while maintaining consistency across multiple product lines.

Rainforest Gin - Product Design

Rainforest Gin - is a premium concept design brand inspired by the lush tropical rainforests of Dominica, known as the Nature Island of the Caribbean. The objective was to create a sophisticated craft gin identity that reflects the island's biodiversity, natural botanicals, and artisanal distillation process while appealing to both luxury consumers and international export markets.

Services

Core Expertise

UX Research

User interviews

Journey mapping

Usability testing

8 Projects

Product Design

Information Architecture

Wireframes

Prototypes

Interaction Design

6 Projects

Design Systems

Component Libraries

Accessibility

Design Tokens

Developer Handoff

8 Projects

Visual Design

Typography

Brand Development

Responsive Design

Motion

About

Great products begin with understanding people.

I believe great digital products begin with understanding people before designing interfaces.

Every project starts with research, collaboration, and curiosity before moving into wireframes, prototypes, and polished user experiences. I enjoy partnering with product managers, developers, and stakeholders to transform complex ideas into intuitive, accessible, and scalable digital products.

Whether I'm creating a design system, improving a customer journey, or launching a new product, my goal remains the same:

Design experiences that people genuinely enjoy using.

"I enjoy collaborating with product managers, developers, researchers, and business stakeholders throughout the design process because the strongest products are rarely created in isolation. Every project is an opportunity to learn, iterate and solve meaningful problems through thoughtful design.'